FREE 4+ Printing Company Sales Plan Samples in MS Word | Google Docs | Apple Pages | PDF

1. Know Your Objective

The first step in creating a sales plan is to define your key objectives; what do you plan to achieve? This will be your basis on what steps to take to achieve your goal that will make up your sales plan.

2. Analyze the Current Sales Situation

The next part of the sales plan is your assessment of your business sales situation. Does your situation need some dire changes to reach your set objectives? Or is already closely related to your objectives? Make sure your assessment makes that connection as well.

3. List Down Your Challenges

A sales plan will not be complete if you don’t address factors that may hinder you from achieving your goals. Create a detailed account of all the obstacles that stop you from achieving success. This will help further in creating strategies for your sales to address these challenges and avoid committing those mistakes.

4. Assess Your Strengths

Aside from knowing your challenges, you also need to know where your strong points are. Think of your previous and current strategies, resources, etc, and think of how you can apply these strengths to your sales plan to achieve your objectives. You can also include assets that will benefit you as well.

5. Develop Your Sales Strategy

Now that you’re equipped with the knowledge you’re going to need to create your sales plan, it’s time to develop the series of strategies you’re going to use to reach your objectives. Your strategies must focus also on how you’re going to increase the sales of your printing products. Outline these strategies in bullet points to make it easier to understand them.

6. Know What Resources You’ll Needs

After listing down your strategies, you will then outline all resources you will need to be able to do your job well. This is also important to include in the sales plan so you can prepare these things before you start doing your strategies.

7. Outline an Action Plan

Your action plan is your tool to guide you on what tasks you’re going to do as part of your strategies, the timeline that the tasks need to be done on a certain date, the resources needed for the tasks to reach your objectives successfully.