FREE 10+ Mobile App Design Proposal Samples in MS Word | Google Docs | Apple Pages | PDF

If you’re an app developer or an app designer and whether you’re just starting your first mobile app development project or you need to modernize an existing app, to get funding or earn cash from your product, you need to present it to investors or vendors in the form of a proposal. Mobile apps bring in a lot of revenue for developers since those are some of the things that people use to access the internet through their smartphones and computer devices. So having vendors or investors will help you as a developer to further improve your app from their help whether by providing a budget for your project or providing more experience to work on your app. If you need to propose and you don’t know how to start, this article will help you prepare one.

10+ Mobile App Design Proposal Samples

1. Mobile App Design Proposal Template

2. Mobile App Development Design Proposal

3. Mobile App Design Proposal

4. Sample Mobile App Design Proposal

5. Mobile App Software Design Proposal

6. Mobile App Project Design Proposal

7. Mobile App Maintenance Design Proposal

8. Mobile App Service Design Proposal

9. Website Mobile App Design Proposal

10. Mobile App Design Request for Proposal

11. Mobile App Deployment Design Proposal

What is a Mobile App Design?

A mobile app design is the overall style (the color scheme, font, buttons, and widget design) of an application or also called an app. It makes up of both the user interface (UI) and user experience (UX). Mobile app designers are responsible for creating designs for a mobile app.

Details to Include in a Mobile Design App Proposal

1. Executive Summary

The first section to include is an executive summary of your business or yourself as the designer, the mobile product you’re developing, its relevance, its target audience, and the marketability of the app.

2. Company Information

The next section to include is the overview of the company you’re working for. Explain the following details in your overview:

• Why does the company exist
• What products or services do you provide?
• What industry and market(s) do you operate in?
• Who is the internal project lead/s?
• Who are the key stakeholders of the company?

3. Project Summary

This section is where you provide as much detail about the project to give a thorough understanding of the app you designed.

1. Problem Summary: Describe the main problem or reason why the design is needed to be made in this certain way and what it intends to address.
2. Goals and Objectives: State the goals and objectives that the project is trying to reach and the vision that you and your company see on how the app design is beneficial to your application. You also need to describe who will be your target users and explain how this project matters to them. You also need to explain what will be your long-term goals too.
3. Success Criteria: Include and describe the criteria, metrics, etc. that will determine the success of the mobile solution. For example, you need to measure what your quantifiable business goals are and your user download goals and what procedure you will use to measure them.
4. Functionality: Describe in as much detail the core functionality of the mobile app. For example, what type of functions is the design helps the app to perform? What features are present that make the app functional and efficient to use. If you can, include a prototype of the app.
5. User Experience: Explain how the user will use the app.
6. Stakeholders: Give the names of the people who make the decisions of approving the project and who is responsible for leading the project as well.

4. Project Scope Requirements

This section is where you down all requirements needed to complete the project that the person you’re proposing to can give you. For example, can they give consulting strategy? Development? Quality assurance?

Next, you also need to describe what platforms will be used to put in the app. Will you use Android or iOS? Or will you just put it on the web? The platform you’re going to describe here must be the main priority of where you put your app. This should be consistent in your proposal since this will have an impact on the cost of your project. Don’t forget to include backend details, push notifications, and analytics that you’ll be providing as well.

5. Budget

This section must describe the budget needed for the project and point out where the budget is going to be used for. For example, include the budget amount needed for the scope of the project and the quality and experience of the vendors. This will help set expectations for both sides of the party.

6. Timeline

The last section to include is the timeline. The timeline must address the following questions:

• The launching date
• The timeline of when the project is developed and designed
• Deadline of the whole project to be finished

FAQs

Conclude your proposal by thanking the vendor or investor for their time and include your contact details and address information for them to know how to contact you if they want to pursue partnering with you. Make sure to do the necessary revisions such as proofreading your proposal to make it seem professional. To help you get started on making your sponsorship proposal, download the free sample templates above to use as your reference!