10+ Sponsorship Request for Proposal Samples

A sponsorship letter is a fundraising request sent to prospects that offers the recipient an incentive in exchange for a cash or in-kind donation. This is also otherwise known as solicitation. Sponsorship proposals are important and essential because the donations they secure increase fundraising at events like rides, walks, runs, marathons, galas and the money that will be gathered will be used to strengthen the organization and fund its projects that would support its mission, vision and goals. Writing or making available the Sponsorship Request For Proposal is great to ensure that it is readily available whenever needed, or whenever there is a need to instantly pitch a sponsor, even making it readily available for instant willing sponsors!

In making this, you don’t have to undergo the tedious process of making everything from the scratch. Sample Templates got you in providing Sponsorship Request for Proposal templates that you could easily avail, as well as details that you need to know in making one.

For other Request For Proposal and Proposal needs, Sample Templates also offers you Investment Request For Proposal, Promotion Proposal, Sales Training Proposal, Travel Request For Proposal, Cleaning Service Request Proposal, Training Request For Proposal, Conference Request For Proposal, Fleet Management Proposal, Project Management Request For Proposal, Event Planning Request For Proposal and more in the house just for your convenience.

1. Sponsorship Request for Proposal

sponsorship request for proposal

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  • MS Word
  • Apple Pages
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2. Request for Sponsorship Proposal

request for sponsorship proposal

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  • MS Word
  • Apple Pages
  • Google Docs

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3. Sample Sponsorship Request for Proposal

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  • PDF

Size: 453 KB

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4. Sponsorship Program Request for Proposal

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  • PDF

Size: 231 KB

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5. Production Sponsorship Request for Proposal

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  • PDF

Size: 397 KB

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6. Yoga Studio Sponsorship Request for Proposal

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  • PDF

Size: 267 KB

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7. Agency Sponsorship Request for Proposal

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  • PDF

Size: 107 KB

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8. Sponsorship Sales Service Request for Proposal

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  • PDF

Size: 115 KB

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9. Consulting Sponsorship Request for Proposal

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  • PDF

Size: 251 KB

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10. Hosting Services Sponsorship Request for Proposal

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  • PDF

Size: 364 KB

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11. Formal Sponsorship Request for Proposal

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  • PDF

Size: 2 MB

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What Is A Sponsorship Letter Or Sponsorship Proposal?

A sponsorship letter, which also sometimes goes by the name sponsorship proposal, is your effort to secure funding from your sponsor of choice. You’re not just asking for money, of course, but also detailing what the cash would be used for while incentivizing the sponsor to consider giving.

One situation in which you might opt to send a sponsorship letter is if you were hosting an event but needed fundraising. Through donations from one sponsor or several, you could afford to put on an event of the caliber that can drive your business forward. By promoting the sponsor throughout the event, such as with branding, booths, or even an interactive event, the sponsor gets to reap some benefits as well.

What Should Be Included In A Sponsorship Letter?

The basic components of a sponsorship letter are as follows:

  1. An Introduction to Yourself and Your Opportunity
  2. The Reason You Got in Touch
  3. Information about Your Audience
  4. Your Activation and Sponsorship Opportunities
  5. A Mention of When You Will Follow Up

Keep reading to learn more about each section and how to use a sponsorship letter to get meetings with your prospects. If the goal of the sponsorship request letter is not to make the sale, then what is the goal? Simply put, it’s to get the attention of your prospect and to get them to take your call or agree to a meeting. How do you do that? By being crystal clear on your opportunity and your audience. Here is a guideline to follow when creating your own sponsorship letter.

 

FAQs

How do you politely ask for sponsorship?

Choose companies with values more aligned to yours. Give something back to them. Have a strong, clear, engaging proposal. Don’t wait until right before your event to ask for a sponsorship. If you know how much money you need, ask for it outright.

What is a sponsorship proposal?

A sponsorship proposal is a formal offer to do business. It needs to be well presented and contain enough information for a company to gain a thorough understanding of what it is being offered.

What is the very first step in writing a sponsorship proposal?

The first section of your sponsorship proposal letter should introduce your event in detail, informing the prospect why it’s worth their time and money. Elaborate the basics about the event, including the number of attendees you’ve welcomed in the past and what you anticipate as some of this year’s highlights.

Looking for sponsors for your organization’s projects and development will surely be challenging, drafting your best Sponsorship Letter or Sponsorship Request For Proposal could help you ease the burden by letting the document speak for you, your organization, your goals as well as your mission and vision.

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