FREE 10+ Marketing Research Report Samples & Templates in MS Word | PDF

In today’s time, businesses will not be able to sell and launch new products and services to the public efficiently without conducting market research. Market research allows business owners to study and gather information about their customers and develop effective strategies. Hence, it is imperative. However, analyzing and interpreting market data must be accurate and precise to do so. And, this is where market research reports come in the line. This will help management to present their data for easy access. In this article, you will learn more about the significance of market research reports. There are also sample templates provided below that you can browse and download instantly. Scroll down below!

FREE 10+ Marketing Research Report Samples & Templates in MS Word | PDF

Here we have sample marketing research reports that are preformatted and contain professionally written suggestive content, which is all customizable. These sample templates are print-ready using PDF and MS Word file formats. Check out our templates now for your reference.

1. Market Research Progress Report

2. Industry Market Research Report Template

3. Marketing Research Final Report Template

4. Sample Market Research Report

5. Environmental Market Research Report

6. Social Media Market Research Report

7. Simple Market Research Report Template

8. Market Research Report Form Template

9. Basic Market Research Report Sample

10. Marketing and Advertising Research Report

11. International Market Research Report

What is a Marketing Research Report?

According to an article from Medium, market research is a necessity for businesses, especially if they are about to launch new products or provide new services. This will help company owners—established or not—to gather market information that will help them generate impressive marketing strategies and decision-making. With that being said, marketing research should be well-performed. However, no matter how and what you do to gain such information, if you don’t know how to interpret it, it would still not work. Hence, it is also necessary to keep a marketing research report.

A marketing research report (market research report) is a business document that provides market data and information. Typically, this is where management will present and organize the end-results from their marketing research. This type of research report centers on new market trends, consumer behavior, and market competition.  Marketing research reports are essential in sustaining the position of a company in the market poll.

How to Write a Marketing Research Report?

Writing a good marketing business research report allows you to analyze the market data and information that you have gathered in your market research accurately. However, doing so is not that simple. Important things and details should be considered. That is why we have provided easy-to-follow guides that you may follow in writing one. Here are some tips for writing an excellent marketing research report.

1. Create an Introduction

To start with your marketing research report, you have to create the introduction first. The introduction must contain an overview of your market research, objectives, its significance, as well as the questions asked during the process. It is important that you will explain and do this elaborately so that the management will be able to understand your entire marketing report. Doing so, you can make use of your market research plan as your guide and reference.

2. List Down the Method Used

Once you have written the introduction, the next thing you need to do is to list down the method used during the marketing research process. In essence, state the methodology used and describe it to add more accurate information in your marketing research report. However, if you have used more than one method, you may present and organize them using bullet points.

3. Provide the Research Result

After you have listed down the methods you used in the market research, it is time to interpret its research results. In doing so, you must state the description of the market data collected in detail. However, you have to remember that every bit of information from your findings is crucial. Hence, you have to make sure that you fill your marketing research report with all of it.

4. Include a Discussion

In this section, you have to list down the questions that are asked to gather such market data. Then, write down the answers or interpretations of your marketing research questions. Of course, this information should be based on your marketing research findings.

5. Write the Conclusion

Finalize your marketing research report by writing its conclusion. The conclusion holds a summary of your marketing report. However, since it is the last part of your report, avoid adding new information that is irrelevant or off-topic from your market research. Instead, you summarize your entire report and add recommendations that should be relevant to your research findings.

FAQ’s

Marketing research reports are helpful to businesses. It provides multiple advantages that are useful in sustaining a business, improving company functions, securing the top market, and many more. Hence, this should not be neglected. That is why we have come up with some marketing research report examples that you can use anytime. Download now!